Marketing Analytics: Data-Driven Techniques With Microsoft Excel (Record no. 2223)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00456nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781118373439 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 6064 1/1 658.8 |
| Item number | WIN-M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Winston, Wayne L. |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Analytics: Data-Driven Techniques With Microsoft Excel |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Indianapolis, USA |
| Name of publisher | John Wiley & Sons |
| Year of publication | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxx, 690p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MARKETING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing Analytics |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Management | KLH Deemed to be University | KLH Deemed to be University | Reference Not for Loan | 24/03/2021 | Source: Amazon, Bill Number: 554, Invoice Number: IN-35947 | 3446.63 | 6064 1/1 658.8 WIN-M | 6064 | Books |