000 00366nam a2200133Ia 4500
008 231107s2006||||xx |||||||||||||| ||und||
020 _a9780070660076
100 _aZethaml, Valarie A
245 0 _aService Marketing : Integrating Customer Focus Across the Firm
250 _a4th
260 _aNew Delhi
_bTata McGraw-Hill
_c2006
300 _axxix,743p.
942 _cBK
999 _c3976
_d3976