000 00454nam a2200169Ia 4500
008 230915s9999 xx 000 0 und d
020 _a9780070660076
082 _a658.8 ZEI-S
100 _aZethaml, Valarie A
245 0 _aService Marketing : Integrating Customer Focus Across the Firm
250 _a4th
260 _bTata McGraw-Hill
_aNew Delhi
_c2006
300 _axxix,743p.
650 _aMarketing
650 _aService Marketing
942 _cBK
999 _c3717
_d3717