000			00519nam a2200181Ia 4500
008			230929s2019||||xx |||||||||||||| ||und||
020			_a9781259026850
082			_a5379 1/1 659 _bBLE-A
100			_aBelch, George E.
245		0	_aAdvertising and Promotion: An Integrated Marketing communciation Perspective
250			_a9th
260			_aChennai _bMcGraw Hill Edu. Education _c2019
300			_axiii, 1016
650			_aADVERTISING
650			_aBUSINESS MANAGEMENT
700			_aBelch, Michael. A
942			_cBK
999			_c140 _d140