TY  - BOOK
AU  - Zikmund, William
AU  - et.al
TI  - Business Research methods
SN  - 9789353503260
U1  - 7989 1/1 658.4012 
PY  - 2013///
CY  - Delhi
PB  - Cengage learning 
KW  - OPERATION MANAGEMENT
KW  - Research
ER  -