Principles of Marketing (Record no. 2778)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00425nam a2200181Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789332558472 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 1494-1/5 658.8 |
| Item number | KOT-P |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kotler, Philip |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Pearson |
| Year of publication | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 732 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Principles of Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Management | KLH Deemed to be University | KLH Deemed to be University | Reference Not for Loan | 10/07/2017 | Source: Bookionics/ HYD, Bill Number: 23, Invoice Number: BIV/91349 | 829.00 | 1494-1/5 658.8 KOT-P | 1494 | Books | |||
| Management | KLH Deemed to be University | KLH Deemed to be University | Management | 10/07/2017 | Source: Bookionics/ HYD, Bill Number: 23, Invoice Number: BIV/91349 | 829.00 | 1495-2/5 658.8 KOT-P | 1495 | Books | ||||
| Management | KLH Deemed to be University | KLH Deemed to be University | Management | 10/07/2017 | Source: Bookionics/ HYD, Bill Number: 23, Invoice Number: BIV/91349 | 829.00 | 1496-3/5 658.8 KOT-P | 1496 | Books | ||||
| Management | KLH Deemed to be University | KLH Deemed to be University | Management | 10/07/2017 | Source: Bookionics/ HYD, Bill Number: 23, Invoice Number: BIV/91349 | 829.00 | 1497-4/5 658.8 KOT-P | 1497 | Books | ||||
| Management | KLH Deemed to be University | KLH Deemed to be University | Management | 10/07/2017 | Source: Bookionics/ HYD, Bill Number: 23, Invoice Number: BIV/91349 | 829.00 | 1498-5/5 658.8 KOT-P | 1498 | Books |